Tuesday, March 16, 2010

Name that Font

I stumbled upon this poster on Rifle Paper Co.'s blog today and I had to laugh. As a graphic designer I'm always hyper aware of fonts, I guess you would say more than the average person.

Papyrus has the misfortune of being one of the most overly utilized fonts. I tend to see this used everywhere in the restaurant business... especially on menus. What exactly screams food about this font? Last summer I started taking photos of the numerous restaurants that used this font in their company logos.

Stamford, CT

New York, New York

Newburyport, MA

National Company Logo

Keep your eyes peeled. I'm sure you'll start seeing it pop up everywhere!


Post a Comment

Related Posts Plugin for WordPress, Blogger...